social media campaign; Scientific Games to boost five US lotteries in new project

Scientific Games & Optimove unite on ‘groundbreaking’ US lottery social media campaign

Scientific Games has underlined its commitment to developing the digital lottery industry via a new US-focused project alongside Optimove, designed to improve customer acquisition...
Genie lamp, signifying success of Virginia Lottery game The Lamp

NeoGames creates Virginia Lottery history with ‘The Lamp’ success

NeoGames has set a new record with the release of The Lamp - its einstant game which has become the Virginia Lottery’s most profitable...
Frogger game to power Pollard Banknote instant game programme

Pollard Banknote leverages Frogger for Irish-influenced instant game initiative

Pollard Banknote has joined forces with Atlas Experiences to roll out a new multi-jurisdictional instant game programme; Frogger.One of the most renowned arcade brands...
US expansion; Jackpocket outlines 2023 aims

Jackpocket eyes further expansion after ‘amazing’ growth in 2022

Jackpocket has outlined its ambition of exploring further growth opportunities after enjoying its ‘breakout’ year in 2022.Publishing its data findings from the full year,...
Geolocation; WLA signs up GeoComply as Associate Member

GeoComply joins WLA as Associate Member

The World Lottery Association (WLA) has signed up its newest Associate Member this week in the form of geolocation and fraud prevention company GeoComply.Counting...
HQ of BCLC, who have updated its VSE programme

BCLC vows to break down self-exclusion barriers with updated programme

The British Columbia Lottery Corporation (BCLC) has strengthened its voluntary self-exclusion programme (VSE) with a mandatory course for participants looking to return to gambling.Game...

IGT: bringing a blockbuster brand to ilottery

In the latest edition of SBC Leaders Magazine, Chris Costello, IGT’s eInstant Studio Senior Director, tells us about the reasons why the US gaming...
HQ of OLG, named one of Canada's Best Employers 2023

OLG secures industry silver medal in Canada’s Best Employers 2023 list

The Ontario Lottery and Gaming Corporation (OLG) has been named as one of Canada’s ‘Best Employers’ for the second year in a row.Compiled by...
Handshake to seal deal, signifying new OLG Proline+ agreement with MLSE

OLG strikes new MLSE agreement via Proline+

The Ontario Lottery and Gaming Corporation’s (OLG) Proline+ brand has been named as the official sports betting partner of Real Sports (RS).Owned by Maple...
New York Lottery sign

New York Lottery retailers net millions despite Mega Millions blank

The Mega Millions jackpot may have evaded players in New York last time around, but the run still proved profitable for the New York...

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