PopShorts proving there are other ways to do gambling social content
Poker players stream their games to the masses on Twitch or YouTube. Slots influencers similarly have sessions they stream while chatting with friends. Sports...
BCLC: Moving Past Perception and Marketing on Purpose
As new generations become old enough to partake in the lottery, lotteries around the world are learning how to communicate with a new demographic...
Jari Vähänen: Lotteries, you don’t have to do everything yourself
Almost all lottery companies have started their operations with a monopoly position. Because of this, the cost-effective operation has traditionally not been at the...
Jackpocket’s SVP of Marketing on the benefits of working with the NY Islanders
Sportsbooks in the US are making headlines every day with official partnerships with the major sports leagues and teams. Yet, the New York Islanders...
Joonas Karhu, Bojoko: why lottery products struggle in online casino
Joonas Karhu from Bojoko looks at why lottery products are not a good fit for online casinos and how brands can offer the best...
DCMS Committee ‘Mixed’ review of fourth National Lottery licence contest
The DCMS Committee has come to a “mixed” judgment regarding its review of the fourth UK National Lottery licence competition, stating that it had...
UK National Lottery half-year sales surpass £4bn for first time
Camelot UK Lotteries has declared that the UK National Lottery has broken the £4bn mark in sales over a half-year period for the first...
Allwyn helps National Lottery transition with Camelot UK Lotteries acquisition
Allwyn AG has agreed to a deal with the Ontario Teachers’ Pension Plan Board to acquire Camelot UK Lotteries Limited, the current operator of...
NeoGames raises 2022 guidance following ‘strong results’ across ilottery units
NeoGames CEO Moti Malul has praised the company’s ‘strong performance’ during Q3, noting that its ilottery segment had ‘outperformed market performance’ whilst displaying improved...
Jari Vähänen: How do lotteries succeed in a changing world
In my previous column, I described the likely transition from a monopoly to a license-based system in Finland. I will continue on this same...