Atlantic Lottery has signed a deal with NeoGames subsidiary Pariplay which sees the gaming aggregator supply its content to the Canadian corporation.
Under the provisions of the agreement, Pariplay will offer its Fusion platform to players across Atlantic Canada, bridging its content from Wizard Games and a variety of third-party games to a new market.
Andrew Maclean, VP of Sales at Pariplay, commented: “The regulated North American markets are of major importance to Pariplay and we are having considerable success, including in Canada where we have a strong product offering available.
“With that in mind, reaching an agreement with ALC is another major milestone for us as we continue to roll out our content across the country. It is an exciting deal and one that we believe will prove fruitful for all parties.”
Atlantic Lottery also has a digital supply deal with NeoPollard, a joint venture between NeoGames and Pollard Banknote in which it receives access to its NeoGames Studio library for the next five years.
Michael MacKinnon, VP of Gaming at Atlantic Lottery, added: “Our goal was to find a new main supplier that could bring strong content to our customers and this deal with Pariplay provides exactly that. It’s a major deal for us and we believe it’s one that will strike a chord with our customers when the content goes live later this year.”
