ZEAL Network SE has joined forces with the Danish company Mindway AI to strengthen its gambling safety measures.
The new partnership will see the German lottery provider benefit from artificial intelligence (AI) to identify gamblers potentially at risk of gambling addiction.
Based on scientific findings and algorithms, the system automatically detects gamblers at risk of gambling addiction at an early stage.
Mindway AI’s fully automated ‘GameScanner’ will be in operation and it work like a ‘virtual psychologist’, applied to all types of gambling.
“As a provider of online lotteries, the protection of our players and the prevention of gambling addiction are a top priority”, commented Helmut Becker, CEO of ZEAL.
“For this reason, it is of utmost importance for us to apply proven technologies and methods to protect players, regardless of legal requirements.
“We are proud to have found a partner in Mindway AI that has specialised in gambling risk detection and incorporates scientific aspects such as neuroscience and psychology into its product development, in addition to innovative technologies such as AI.
“We are pleased to be able to offer our players an improved, even safer gaming experience with the use of GameScanner.”
Zeal is using one of the first products on the market that is 100% focused on the detection of gambling problems.
“Although lottery products have a low potential for addiction, it is essential to reduce possible risks and to monitor and protect at-risk gamblers”, added Rasmus Kjaergaard, CEO of Mindway AI.
“We are pleased that ZEAL trusts our GameScanner and hereby the first AI-based virtual psychologist specifically designed to detect at-risk gamers.
“Together, we are thus forming an alliance to improve gambling safety.”