PopShorts proving there are other ways to do gambling social content
Poker players stream their games to the masses on Twitch or YouTube. Slots influencers similarly have sessions they stream while chatting with friends. Sports...
BCLC: Moving Past Perception and Marketing on Purpose
As new generations become old enough to partake in the lottery, lotteries around the world are learning how to communicate with a new demographic...
Jari Vähänen: Lotteries, you don’t have to do everything yourself
Almost all lottery companies have started their operations with a monopoly position. Because of this, the cost-effective operation has traditionally not been at the...
Jackpocket’s SVP of Marketing on the benefits of working with the NY Islanders
Sportsbooks in the US are making headlines every day with official partnerships with the major sports leagues and teams. Yet, the New York Islanders...
Joonas Karhu, Bojoko: why lottery products struggle in online casino
Joonas Karhu from Bojoko looks at why lottery products are not a good fit for online casinos and how brands can offer the best...
Jari Vähänen: How do lotteries succeed in a changing world
In my previous column, I described the likely transition from a monopoly to a license-based system in Finland. I will continue on this same...
Jari Vähänen: The end of the monopoly
Besides Norway, my home country, Finland, is the only country in western Europe where the entire gambling business is still based on a monopoly...
OpenBet focused on safer gambling for lottery sportsbooks
Player protection remains a key issue for lotteries around the world and it is one that will be in the spotlight at SBC Summit...
Allwyn: creating social value and capturing the benefits of a diverse team
Allwyn UK’s Director of Social Value, Harriet Jameson, speaks exclusively to Lottery Daily about the company’s social value program and how it helps to...
Jari Vähänen: Are we ready for omnichannel business?
Omnichannel has been talked about in the gambling world for years, but that activity has not yet spread very widely - at least not...