SEGG Media, the company behind the Lottery.com lottery courier app, has initiated a significant leadership reshuffle as it continues to refocus its corporate objectives.
Earlier this month, the company’s board approved a leadership transition which has brought Matthew McGahan’s tenure as CEO, President, Secretary and Chairman, which began in 2023, to an end.
McGahan will continue to serve as a Company Director until his term as CEO and President comes to an end, which the firm expects to occur at its next annual shareholder meeting before the end of the year.
The board has opted to replace McGahan in the CEO role with Robert Stubblefield, the company’s Chief Financial Officer. Stubblefield will carry out CEO duties on an interim basis until a permanent replacement is chosen.
“I’m stepping into this role with clear directives: to ensure financial stability, deliver on our commitments, and rebuild shareholder value,” said Robert Stubblefield, CFO and Interim CEO of SEGG Media.
“That starts with getting back to the fundamentals of growing revenue responsibly, operating with financial discipline, and focusing relentlessly on building a profitable, sustainable business in our core verticals of sports, entertainment and gaming.
“Our team is aligned on a strategy, and we are committed to earning and maintaining the trust of our investors through execution, transparency, and performance.”
Lottery.com’s new look
McGahan has been a key figure in SEGG Media and Lottery.com for some time, having been a director of the company before taking on the Interim CEO position in July 2023 and becoming permanent CEO in December that year.
Earlier this year he sold tens of thousands in Lottery.com stock. This came a few months prior to Lottery.com rebranding itself as SEGG Media, with Lottery.com remaining one of its core assets as a lottery courier and media service.
The company has been diversifying its portfolio with a particular focus on sports, having acquired the Sports.com sports media and gaming domain in April 2021 and Concerts.com and TicketStub.com in 2025.
The rebrand to SEGG occurred in July this year. The company has been prioritising an expansion of its sports activity, coupled with an international rollout of Lottery.com in markets like Mexico, as part of its new approach.
Following this month’s leadership reshuffle, Stubblefield has been tasked with overseeing the expansion of Sports.com, the launch of Concerts.com and pushing forward with lottery and sweepstake activity.
As well as giving Stubblefield the bulk of interim leadership reins, Marc Bircham has been voted in as Chairman of the Lottery.com Inc Board of Directors.
Bircham said: “The Board is fully aligned with Rob and our executive team. Over the past two years, he has already proven that he has the experience to guide us towards a renewed focus on financial stability, disciplined execution, and long-term shareholder value.
“We appreciate many of the contributions our former CEO, Matt McGahan, made during his tenure, and we thank him for his efforts. As we move forward, we are returning to the fundamentals of growing revenue, strengthening our operations, and building profitable businesses.
“We have full confidence in Rob as our interim CEO, alongside our leadership team, to execute with the clarity, accountability, and urgency that our shareholders expect.”