IGT Plc will showcase its wide range of innovative lottery products at the upcoming World Lottery Summit (WLS) 2024.
The event will be held from October 21-24 at the Palais des Congrès de Paris, where IGT will present its “Future Forward, Growth Driven” portfolio. These offerings include enhanced digital and retail products, exciting new games, and pioneering solutions designed to drive growth and player engagement.
IGT will feature its comprehensive product suite at Booth 30, where it aims to demonstrate how its solutions meet the evolving needs of modern lotteries.
“IGT’s customers and their players are the driving force behind our ‘Future Forward, Growth Driven’ mindset,” said Renato Ascoli, IGT CEO of Global Lottery.
“The portfolio of high-performing retail and digital technology and exciting game content that IGT will spotlight at WLS 2024 reflects our lottery industry leadership and excellence in innovation.”
Among the key solutions being showcased is OMNIA™, IGT’s comprehensive, integrated lottery platform. OMNIA enables lottery operators to deliver seamless digital and retail experiences. Additionally, the platform provides valuable insights into player behavior, helping lotteries optimize their marketing strategies and product offerings.
According to Ascoli, “OMNIA’s Connected Play transforms the retail experience by offering digital interactions and enhancing player engagement across multiple touchpoints.”
IGT will also unveil its Infinity Instants™ platform, a revolutionary digital instant ticket printing technology that allows for an infinite range of design possibilities. This platform delivers high-definition graphics and unlimited customization options for instant games. Popular licensed brands such as Ghostbusters™, Jumanji™, and Wheel of Fortune™ will be featured in the company’s offerings.
In addition, IGT will highlight its Premier Retail Lottery Solutions, which aim to modernize the lottery retail experience. The company will showcase advanced lottery terminals, customizable digital menu boards, self-service machines, and innovative in-lane solutions.