SBC starts accepting applications for the third edition of the SBC Awards North America

SBC starts accepting applications for the third edition of the SBC Awards North America
Image: SBC

YES Network Yankees Clubhouse reporter Meredith Marakovits will return to host the highly-anticipated SBC Awards North America ceremony, an event that recognizes and celebrates excellence in the sports betting and igaming industry.

Set to take place in New York City on May 11, the lavish ceremony will take place on the final day of the SBC Summit North America, the premier industry event in the United States.

Event organiser SBC has announced the opening of the nominations process (January 12) that will last until Friday, February 17. Companies working in the sports betting and igaming sectors in the US and Canada are eligible to apply for the awards. There are 30 award categories, including three separate categories celebrating Tribal operators, regulators and leaders, suitable for companies of all sizes — operators, affiliates and suppliers — from major international brands to new market entrants.

An independent panel of expert judges will review the submissions and determine the shortlists and winners.

Rasmus Sojmark, Founder and CEO of SBC, said: “The sports betting and igaming industry in North America is filled with opportunities and challenges for companies of all sizes. With a constantly evolving market, both established players and new entrants must navigate a landscape full of opportunities and obstacles.

“The SBC Awards North America 2023 is a chance to recognise and honour those who have thrived in the face of uncertainty, outperforming their competitors through their exceptional services as B2B or B2C companies.

“We are excited to host operator, affiliate, and supplier guests at this year’s awards ceremony and provide a night full of networking and valuable connections.”

Previous editions of the SBC Awards North America have been highly-anticipated events and this year’s 600 guests can expect luxurious hospitality and networking opportunities. Last year’s roster of winners included companies such as Better Collective, BetMGM, BettorEdge, Catena North America, Caesars Sportsbook, Design Works Gaming, DraftKings, Entain, Sportradar, Sports Data IO, and White Hat Gaming.

Here are the 30 categories companies can apply for:

  • Sportsbook of the Year
  • Casino Operator of the Year
  • Socially Responsible Operator of the Year
  • Rising Star of the Year
  • Marketing Campaign & Sponsorship of the Year
  • Social Gaming Operator of the Year
  • Tribal Gaming Operator of the Year
  • Tribal Regulator of the Year
  • Tribal Leader of the Year
  • Sports Affiliate of the Year
  • Casino Affiliate of the Year
  • Sports Media Company of the Year
  • Acquisition & Retention Partner
  • Sportsbook Supplier of the Year
  • Casino Supplier of the Year
  • Lottery Supplier of the Year
  • Platform Provider of the Year
  • Rising Star In Sports Betting
  • Rising Star In Casino
  • Sports Data Product
  • Live Betting & Gaming Product
  • Land-Based Betting & Gaming Product
  • Marketing & Services Provider of the Year
  • Industry Innovation of the Year
  • Player Protection Service Provider of the Year
  • Leader of the Year
  • Employer of the Year
  • Payment Solution of the Year
  • Payment Innovation of the Year
  • Compliance Solution & Partner of the Year


A separate ticket is required to attend the ceremony. For enquiries about sponsorship opportunities or to purchase tickets for the SBC Awards North America ceremony please contact [email protected]

The shortlists will be announced on March 6, 2023, followed by a review of the nominations by the judges to decide who the winners will be. Nominate here.


SBC Summit North America — SBC’s leading igaming and sports betting event in the United States — is set to return to the Meadowlands Exposition Center, New Jersey, on May 9-11, 2023 and will welcome 3,500 senior industry executives looking to accelerate their company’s growth and boost their return on investment. 

To facilitate that, the fourth edition of the conference and trade show will deliver educational content, a 2-day exhibition bustling with product launches and unmatched all-inclusive networking opportunities in some of New York’s finest venues.

You can purchase your 3-day event ticket that includes three conference days at the Super Early Bird rate of $795, a $200 saving on the standard price of the Full Access Pass.  A limited number of 3-day passes are available, and the discount expires on January 31.

​​The 2-day pass is available at the Super Early Bird rate of $595, a $200 saving on the standard 2-day pass. The deal ends on January 31.

SBC will offer free Operator and Affiliate passes to members of SBC Leaders and Affiliate Leaders. Fill in the forms (operator form, affiliate form) to get in touch with our Relationships team and find out more.