Inspired has elevated its partnership with Loto-Quebec as it becomes the first lottery client to launch Inspired’s ilottery games.
The gaming provider is taking its first steps in the ilottery market after providing online casino games and building a portfolio of content, technology, hardware and services for the industry.
“We see our entry into the ilottery market, with Loto-Québec as our first customer, as an important strategic step for our company, which we are very excited about,” said Brooks Pierce, President and Chief Operating Officer at Inspired.
“Our management team has extensive experience in the global lottery market, which is estimated to be over $300bn, and we view ilottery as a significant potential growth opportunity, poised to see higher adoption by lotteries worldwide.”
Following the new addition, Inspired’s ilottery portfolio will feature on Loto-Quebec’s online gaming website and mobile app, allowing users in Quebec remote access to digital lottery games and have winnings withdrawn into their bank accounts immediately.
The first launch of ilottery games will be Scarab Treasures and Fruit Drop Scatterdrops and it is expected to launch in 2022.
“Inspired’s online casino content has proven popular with our customers and we are glad to be their first customer in the ilottery market,” said Anne-Marie Voyer, Director of Lottery Products & Development at Loto-Québec.
“We are looking forward to collaborating with Inspired to feature some of our successful retail brands in their digital lottery games.