As reported by AsiaOne, business development company Sinopharm Tech Holdings has announced that, in conjunction with Beijing Cai-Yan Technology, it will be launching a scientific, efficient and unique anti-counterfeiting traceability solution for the lottery industry.
The solution, which will include anti-counterfeiting packaging devices and online anti-counterfeiting information verification platform as the core content, will enable consumers to easily and reliably identify the authenticity of a product.
Chan Ting, Executive Director and Chief Executive Officer of Sinopharm Tech, said: “The Group has been deeply involved in the lottery industry for more than 10 years with a foresight of the market and knows how to make use of the unique technologies to create and capture market share. In the future, the group will strive to promote the in-depth integration of lottery sales, the anti-counterfeiting device ‘Internet Plus’ and block chain technology.
“While implementing multi-dimensional marketing functions in the backend of the anti-counterfeiting information system, the group will ensure the security and integrity of data information. The group is confident in creating new application scenarios, tapping potential demand in the anti-counterfeiting industry, and accelerating the market-oriented practice of combining lottery and anti-counterfeiting technologies.”
The announcement comes amid a period of rapid development in China’s anti-counterfeiting traceability industry, with the country’s anti-counterfeiting market reportedly worth in the region of RMB151.2bn in 2018 according to the Newsijie Industry Research Center.
A statement read: “CY Technology has obtained the authorization to use two patented technologies, namely product anti-counterfeiting packaging device, and adhesive parts and components and anti-counterfeiting packaging device.
“The two anti-counterfeiting patents are set to mainly provide efficient and unique anti-counterfeiting methods for consumer products circulated in the market through the use of lottery as an anti-counterfeiting mechanism.
“The planned overall anti-counterfeiting patent application solution innovatively combines the lottery characteristics of credibility endorsement, anti-counterfeiting and public welfare features together with anti-counterfeiting packaging. When the anti-counterfeiting packaging is opened, the integrity of the effective area of the lottery ticket is also destroyed, effectively avoiding loopholes of secondary use.”
“These patented solutions are designed to help companies capture the demand for genuine goods, increase sales revenue, increase industry and corporate credit, while the companies participate in public welfare undertakings at the same time.”
The deal will also see the organisations continue the development of both the market and the overall commercialisation of anti-counterfeiting patent solutions.
