Finland’s national gambling monopoly Veikkaus Oy is looking for a new sports betting chief, following the departure of long-term Vice President of Wagering Sami Kauhanen who has joined the organisation to lead Finnish horse racing.

This June, Suomen Hippos – Finland’s horse racing and stud breeding association – confirmed the appointment of Kauhanen as inbound President and CEO effective 1 September 2020.

Hippos underlined Kauhanen’s credentials as the optimal candidate for leading its organisation, having been a key stakeholder in Veikkaus’ wagering expansion during 2017, when it absorbed the assets of former state-owned racing operator Fintoto.

A 10-year Veikkaus senior executive, Kauhanen has led all sports betting related divisions and products for Finland’s gambling monopoly.

Further ‘on-the-ground experience; saw Hippos highlight Kauhanen’s professional horse racing instructor credentials in which he has secured 2,700 track starts.

“Horses and equestrian sports have been an integral part of my life, and after a short break, I get to work on this great field and sport again,” said Kauhanen. “The future offers many challenges, but I also see many opportunities ahead. It’s great to get involved.”

Kauhanen takes leadership of Finnish horse racing as government agencies undertake a review of Veikkaus social responsibility mandate, following its takeover of Fintoto and Ray (slots and arcades) enterprises.  

He added: “The industry has had to get used to a whole new situation since the merger of the gaming companies and it has, of course, required adaptation. 

“I am quite sure that in the future the strong will of the racing people will help find a common goal, which we are all willing to do our best for.”