Instant Win Gaming (IWG) has launched InstantPulse Day/Night mode, a new software allowing lottery clients to automatically update their instant games based on the time of the day.
Expanding its InstantPulse feature-set, IWG’s Day/Night mode gives lotteries the opportunity to reskin the instant game in question at preset times to update the visual for marketing purposes without disturbing the game mechanics.
Rhydian Fisher, CEO at IWG, said: “The New Hampshire lottery operates a hugely successful eInstant program and we could not be prouder of our partnership. Viva Las Jackpots blends two key product innovations from the IWG studio – InstantPulse and InstantJackpots.
“This is a great example of how a lottery has taken successful elements from various IWG games, and combined them to create a brand-new type of eInstant, delivering even stronger player engagement.”
The New Hampshire Lottery is the first lottery to take up the Day/Night offering, with the game displaying a brighter, sun-washed visual during daytime hours, whilst nighttime hours show a darker, moon-washed theme.
Creating a more immersive experience for players, the New Hampshire Lottery’ Viva Las Jackpots game transition does not require manual updating, rather IWG’s InstantPulse will automatically update visits to InstantRGS.
Charlie McIntyre, Executive Director of the New Hampshire Lottery, added: “IWG has been an amazing partner for the New Hampshire Lottery and the Company continues to deliver innovative new games and features to help evolve our eInstant portfolio.
“The games coming out of the IWG studio always improve and iterate, success after success. We’re sure our players will love Viva Las Jackpots, and will appreciate the clever new Day/Night mode design.”
