Nasdaq-listed B2B gaming content and systems provider Inspired Entertainment has launched its new lottery platform STRATA.
The business looks to be making a shift towards cloud-based solutions, with STRATA having been “uniquely engineered from the ground up on the Google Cloud Platform”.
Dominican Republic-based LEIDSA (Lotería Electrónica Internacional Dominicana S.A.) is the first client of the platform, with Inspired Entertainment describing the deal as a significant milestone.
“We are excited to introduce STRATA, a platform that embodies the future of lottery technology,” said Brooks Pierce, President and CEO of Inspired Entertainment.
“The successful deployment with LEIDSA showcases the platform’s ability to transform retail lottery operations at scale.
“By developing this platform entirely within the cloud, we are providing our clients with a solution that is not only robust and scalable but also positioned to evolve with the industry’s needs.
“This is a testament to our commitment to innovation and delivering value through cloud-native solutions.”
The company has stated that STRATA is able to facilitate high-speed integrations, customisations and deployments, giving lotteries access to products and real-time business reporting immediately.
It also offers online portals to provide appropriate management controls and real time reporting to lottery operators, regulators, finance users, executive management, retail network managers, and retail shop managers.
Launching with LEIDSA
Its launch client, LEIDSA, was snapped up by Inspired Entertainment just over four years ago in a deal valued at around $14.5m.
Pedro Alegria, Executive President of LEIDSA, added: “The deployment of STRATA marks a new chapter for LEIDSA. It demonstrates our commitment to innovation and excellence in providing secure and efficient lottery services across both retail and digital channels.
“Leveraging this cloud-native platform allows us to better serve our customers, enhance operational efficiency, and stay ahead in a rapidly evolving industry.”
Inspired Entertainment bought the company from London-based Sportech and has since made major moves in the iGaming space, including signing a deal in 2024 with bingo operator Mecca Bingo to add 170 more gaming machines to its halls.
It floated on the Nasdaq Stock Exchange in 2014 and currently has a share price of around $8.50, with its market cap exceeding £228m. The business is expecting full year adjusted EBITDA to exceed $110m and will publish its Q4 results on 17 March.