Allwyn breaks two European lottery records one year into licence tenure

Allwyn's National Lottery logo
Image: Lenscap Photography/Shutterstock

Running for just over 10 weeks, the EuroMillions roll series managed to raise £190m for Good Causes generated from a total of £550m in sales in the UK – a historical double record for the lottery game.

Reaching UK audiences through the National Lottery operator Allwyn, EuroMillions is a cross-EU lottery game that launched in 2004, with draws held twice a week and prizes shared among nine European countries.

Whilst running from 8 April to 17 June made this the second-longest roll series for EuroMillions, a third record was also broken – with the winning £208m jackpot ticket that landed in Ireland being the highest in EuroMillions history.

Sales-wise, the peak came on 6 June when 18,600 tickets were being sold a minute across the UK, contributing to the record sales amount of £550m.

Andria Vidler, CEO of Allwyn, which is the National Lottery operator, said: “For our winners and players, Good Causes beneficiaries and our retail partners, this EuroMillions draw series was a record-breaker that is going to change the lives of tens of thousands of people across the UK.”

Most importantly, a record £190m will be allocated to Good Causes beneficiaries across community, culture, heritage, health, sports and more.

This fits well within the company’s self-imposed target of generating between £30m and £60m a week for Good Causes by the end of its National Lottery licence, which it acquired back in 2022 and began utilising for the first time in 2024 as part of its 10-year tenure.

Vidler added: “What does £190m for Good Causes look like? Well, with around 75% of grants awarded being for less than £20,000, that means we can support thousands of projects across the country. 

“From Kemnay Bowling Club in Aberdeenshire to The Gentlemen Songsters in Rhondda, from Let’s Talk About It mental health support group in Manchester to the Derryloran Scout Group in Cookstown. 

“All across the UK, The National Lottery is helping people impacted by the cost-of-living crisis, supporting our environment, nurturing the next generation of sporting stars, and making the arts accessible to all.”