Scientific Games adds seven years to Berlin lottery partnership

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Scientific Games (SG) will power the Deutsche Klassenlotterie Berlin’s (DKLB) retail and digital lottery sales in a new seven-year contract.

Under the deal’s terms, SG will supply the lottery with its SYMPHONY gaming system that combines retail, digital, mobile and future game entertainment channels, including third-party content and platforms. 

The seven years build on the already long-lasting partnership between Scientific Games and DKLB which spans more than two decades.

Matthias Müller, International Lottery Systems Vice President of Sales and Marketing for Scientific Games, said: “Scientific Games is proud to be the primary technology partner for Deutsche Klassenlotterie Berlin. 

“Together, we’re deploying our SYMPHONY lottery gaming system, which includes the versatile SYMPHONY multi-tenant platform and omnichannel player account management system that will serve several German lotteries. 

“This enhanced lottery system ensures best-of-breed system integration throughout the life of our agreement.”

DKLB became the first lottery in Germany to integrate the SYMPHONY system, which also includes the SG PAM player account management system that serves games to customers across retail and digital channels. 

The latest updates to the system includes architecture that powers omnichannel sales for scratchcard games and iLottery games, as well as draw-based games like EUROJACKPOT, LOTTO, and KENO. 

Hansjörg Höltkemeier, CEO of Lotto-Berlin, added: “With our selection of Scientific Games and SYMPHONY, we are not only responding to the ever-increasing requirements in the areas of operational safety and cyber security but also focusing on continuity. 

“Above all, we are investing in a new system architecture that will lead to an excellent, system-supported customer experience across all our sales channels.”