The New Hampshire Lottery has published its financial results for FY2021, revealing it has broken its previous record for total sales.
Total sales for the period reached $518.5m, eclipsing the previous record by 32%, or $126.3m, as players increased their sports betting and lottery participation.
This continues the lottery’s current trend of fast economic growth, given that over the last five years, sales have soared over 70%, or $214.2m.
Due to the success of the financial year, $142.1m has been transferred to the state of New Hampshire to support education across the state. This represents a 36% increase in the amount transferred in the previous fiscal year.
Sports betting contributed to the year’s record-breaking results as wagering surpassed $520m throughout the year, with more than 56,000 users registering with the lottery and DraftKings, the official digital provider of sports betting in New Hampshire.
Traditional lottery games also performed strongly for the Granite State throughout the year, owing to large jackpots in Mega Millions and Powerball – which combined totalled $1.58bn. Mega Millions sales improved by 54%, whilst Powerball sales jumped by 30% from the previous year.
Additionally, rapid growth in ilottery (118%), Fast Play (212%) and Keno (65%) sales led to the New Hampshire Lottery becoming one of the USA’s fastest growing lotteries and its management believes the growth will be long-term and sustainable.
Executive Director, Charlie McIntyre, commented: “We are proud to be one of the fastest-growing lotteries in the country because we know our sales growth translates into more revenue for education in New Hampshire, which is what it is all about for us.
“With an expanded menu of games, new offerings like KENO 603, sports betting through our collaboration with DraftKings, NH ilottery, and a consistent focus on engaging our current audience and tapping into new markets, we feel confident we have positioned the New Hampshire Lottery for continued success and growth as we look toward the future.”