Online lotto betting operator Lottoland has added two new charity partners, The Prader-Willi Syndrome (PWS) Association UK and Blue Cross, to its Win-Win Charity Lotto in the UK.
Lottoland CEO Nigel Birrell said: “We are delighted to welcome the Prader-Willi Syndrome Association UK and Blue Cross for Pets as partners for our Win-Win Charity Lotto.
“The PWS Association is a charity close to my heart and I have long been a supporter of the amazing work they do and as a devoted dog owner, it’s great to be able to support a charity that goes above and beyond to help sick, injured, abandoned and homeless pets. With the support of our players, we hope to be able to make a real difference to these amazing causes.”
Launched in May 2020, the Win-Win Charity Lotto costs £1 to play and the jackpot is fixed at £250,000 for every draw. 20p of every pound bet is donated to the chosen UK charities.
The game format and results are based on the popular French Lotto, with draws taking place every Monday, Wednesday and Saturday. Five balls are drawn out of a total of 49, with 10 bonus balls up for grabs.
As a result of its success in 2020, Lottoland hopes to continue building on the Win-Win Lotto in support of the two new charities.
Susan Passmore, CEO at Prader-Willi Syndrome Association, added: “Prader-Willi syndrome is a rare genetic disorder that occurs in approximately one out of every 15,000 births. It causes low muscle tone, a learning difficulty, an emotional and social immaturity and an insatiable chronic appetite usually develops which can lead to life-threatening obesity.
“The Association supports families to overcome the challenges that those with Prader-Willi syndrome face. With the help of Lottoland, we can continue our vital work to find strategies and treatments to help those with PWS.”
Natalie Paweleck, Corporate Partnerships Manager at Blue Cross, commented: “The money raised by Lottoland will be a big help with our work caring for sick, injured and abandoned pets through our veterinary services and rehoming homeless dogs, cats, small pets and horses and also supporting those who have lost their beloved pets.”
Last month, it was reported that Lottoland is contemplating a stock market float at more than £1bn and is working with brokers from investment bank Peel Hunt on the potential London listing.