Pollard Banknote has announced it has won a bid to become the primary contractor of instant tickets for the Maryland Lottery and Gaming Control Agency (MLGCA).
Lasting for an initial four-year period, the agreement will see Pollard Banknote assigned at least 67% of the total number of instant ticket games procured each fiscal year. Upon the end of the deal, there is an option of a three-year extension.
The agreement follows a close relationship between Pollard Banknote and MLGCA, with the lottery partner being the primary provider of instant tickets to the lottery since 2006. Since the partnership began, the lottery has seen sales increase exponentially and has set record sales of $852.7m in FY2020.
MLGCA Director, John Martin, commented: “We are pleased to continue our successful relationship with Pollard Banknote under this new primary contract award.
“Together, we have achieved remarkable growth over the years and we look forward to building on our shared past success with exciting new games and products for Maryland Lottery players.
“Our work will continue to focus on providing our players with highly engaging instant ticket games while exploring untapped lottery opportunities that will further drive revenue for the benefit of the good causes we support in Maryland.”
As well as providing instant tickets, Pollard Banknote is set to help develop new product ideas, with new instant win ticket designs and new digital offerings.
Matthew Isaac, Senior Director, Lottery Marketing of Pollard Banknote, remarked: “We are thrilled that the Maryland Lottery has once again chosen us to be their primary partner for instant tickets and related services, and we look forward to continuing to support the lottery across all facets of its instant ticket portfolio.
“Through our continued collaboration, we look forward to introducing many more cutting-edge instant ticket games and lottery products to the Maryland market.”