Evolution Services SA, the official reseller of Evolution brands (Evolution, Ezugi, Red Tiger, NetEnt) in South Africa, has announced a new retail partnership with World Sports Betting (WSB).
Under the terms of the agreement Ezugi will launch its new retail lottery game, Golden Balls, across WSB outlets, side by side with its lottery draw, Bet on Numbers.
Golden Balls went live in WSB shops in Cape Town on June 21, and it will be rolled out to other retail outlets in Gauteng and Kwazulu-Natal soon.
WSB is the first retail operator to offer the live lottery game, which offers players surprise wins, multiplier excitement and cashback for losing bets.
The new lottery game is a variant of the company’s Bet on Numbers game, which has been hugely popular and successful in the South African, African and European retail market.
Dean Finder, CEO of Evolution Services SA, commented: “We’re thrilled to pursue our partnership with one of the most acclaimed names within the South African betting industry, in WSB.
“From our knowledge of the local market, we know that Golden Balls – a fixed-odds lottery game with a betting twist – is going to be a huge hit, not only in South Africa, however, Africa and worldwide as well. Ezugi offers unique games along with its popular core products with both an online and retail presence.”
The Golden Balls lottery game is streamed from Ezugi’s European studio via professional game presenters.
Richard Tannous, Head of Operations at WSB, said: “It’s always great to be first into the market with a new product, especially a really exciting, best-in-class product like Ezugi’s Golden Balls. We want to thank Evolution Services SA for the opportunity. It’s a great way to keep the ball rolling on a long and fruitful relationship.”