International Game Technology PLC (IGT) and its subsidiary, IGT Global Solutions Corporation, will continue providing the Michigan Lottery with instant ticket games and related services until December 2021.
Jay Gendron, IGT Chief Operating Officer of Lottery, said: “IGT is pleased to continue its partnership with the Michigan Lottery, growing their instant ticket portfolio and delivering compelling, top-performing instant ticket games to the lottery’s players.
“We look forward to ensuring lasting success for the lottery through our innovative games and ongoing support providing player-centric services such as game planning, marketing, research and analytics, and production.”
IGT has been printing instant ticket games for the Michigan Lottery since 2017. Most recently, the company has worked with the lottery to launch games such as $10 Ruby Mine and $30 Ultimate Millions.
The Wolverine State lottery licensed Wheel of Fortune from IGT in October 2019 for use in conjunction with a digital game that continues to be a top performer.
Glenn Strong, Deputy Commissioner of Marketing for the Michigan Lottery, added: “We are fortunate to work with a number of instant game printing partners that assist us in developing engaging and entertaining tickets, which comprise about 48% of our sales.
“Our work with IGT helped the Lottery contribute more than $1 billion to public education in Michigan last year for the first time ever.”
IGT has served as the Michigan Lottery’s primary lottery technology supplier since 1988. As well as managing and distributing instant ticket games and services, IGT provides the lottery with draw-based systems, retail and self-service lottery terminals, a primary data centre, retailer training, field services, field merchandisers and a special events team.
Last month, IGT announced it had secured a one-year contract extension with the DC Lottery to provide instant ticket games and related services through December 1, 2021.