Building on its recent call for a ban on ‘shadow’ lotteries, Lotto operator Svenska Spel has announced the striking of a partnership with Playtech that will see the gambling technology company’s portfolio of online Casino and Live games be made available to the Swedish market.
As a result of the deal Svenska’s players will now gain access to titles such as Buffalo Blitz and a number of games within the Age of the Gods suite. Additionally, it has also been confirmed that added slot games will be launching in the Scandianvian country throughout the rest of the year.
Jonas Nygren, VP Casino, Svenska Spel Sport & Casino, stated: “We are very happy to have Playtech on-board and look forward to be offering their games to our players. We believe Playtech’s existing and upcoming portfolio has much to offer, including the Age of the Gods suite of games which already have proved popular at launch.
“Playtech also brings exceptional innovation within the Live segment, which allows us to expand this important category for our players.”
Discussing the launch of the partnership, Niklas Örtbrant, Head of Online Casino, Svenska Spel Sport & Casino, added: ” Due to the speed and efficiency of the integration project, we have been able to integrate our external wallet system smoothly resulting in a seamless launch.”
In addition to the initial launch of Playtech Casino content, the deal has also seen a number of Playtech Live games launch with the Swedish operator, including new innovations such as the ‘industry-unique’ Quantum Blackjack.
Shimon Akad, Playtech Chief Operating Officer, concluded: “This is a key new partnership for Playtech. Svenska Spel Sport & Casino are the Swedish market’s leading operator, and with Playtech providing content across both online Casino and a burgeoning area such as Live Casino, it will provide a compelling offer to its customers.
“It also serves as a perfect example of Playtech partnering with industry leaders in regulated markets to expand and underpin new and innovate offerings.”
